Meta ads are cheap to start and expensive to get wrong.
Facebook and Instagram reach almost everyone in the UAE, and Meta's ad system can find buyers at a lower cost than most channels. The problem is how easily that budget leaks: boosted posts with no goal, lead forms that collect fake numbers, and campaigns judged on likes instead of customers.
We start with tracking, using the Meta Pixel and Conversions API, so Meta learns from real enquiries and purchases. Then we build campaigns around one clear goal each, lead forms, WhatsApp chats or sales, with creatives made for the feed, stories and reels, and we check the numbers every week. You own the ad account and see every dirham spent.
What we run on Facebook and Instagram ads
Lead generation campaigns
Instant forms with qualifying questions, so your team calls people who are actually interested.
Click to WhatsApp ads
Ads that open a WhatsApp chat with your business, the format UAE customers reply to most.
Sales and catalogue ads
Advantage+ and catalogue campaigns for online stores, showing each person the products they viewed.
Pixel and Conversions API
Server side tracking set up properly, so results survive iOS privacy limits and Meta optimises on real sales.
Creatives for every placement
Static, carousel and video ads sized for feed, stories and reels, shot and edited by our team.
Audiences by emirate and language
Targeting by area, language, interest and lookalikes, with separate budgets where demand differs.
Remarketing
Ads that bring back people who visited your site, watched your videos or messaged without booking.
Weekly optimisation and reports
Creative tests, budget shifts and a clear monthly report on leads, chats, sales and cost per result.
Related work
Numbers from campaigns we've run
Taken from live ad accounts and analytics. Client names are kept private.
- 3,735qualified leads in three months of Meta ads, with a 13.86% conversion rateTraining institute
- 1,696leads and 70+ high value enrolments in three months of Meta adsCreative education institute
- 1M+Instagram views and 40K+ likes across five videos in two monthsTraining institute, organic
- 834conversions from 8.1K clicks on Google AdsDigital skills academy
For a UAE home and kitchen appliance brand, our Meta and Google campaigns sold key products within a week of launch, and product level SEO put individual blenders, trimmers and water dispensers at the top of relevant searches.
Screenshots from live client ad accounts. Client details removed.
How we work
Audit
We review your ad account, Pixel, past campaigns and competitors in the Meta Ad Library.
Set up
Tracking, audiences, campaign structure and the first set of creatives, approved by you.
Launch and learn
Campaigns go live, and the first weeks show which audiences and creatives bring results.
Scale
Budget moves to what works, weak ads are replaced and new creatives are tested every month.
Facebook and Meta ads for businesses across the UAE
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From our Dubai office at B Hive, BurJuman, we work in person across Dubai and Sharjah and online with businesses in every emirate.
Facebook and Instagram run on the same Meta ad system, so one campaign reaches people on both. In the UAE, Facebook often brings cheaper leads from older and family audiences, while Instagram does more of the convincing. We plan them together.
It depends on your industry, your goal and how fast you want results. The ad budget is paid to Meta directly from your own account, separate from our management fee, so you always see exactly what was spent. We recommend a starting budget after the audit, based on your market.
Yes. Click to WhatsApp ads open a chat with your business, and those conversations are free for 72 hours. We can add our WhatsApp AI agent so every chat from an ad gets an instant reply, day or night.
Usually because the form is too easy to submit. We add qualifying questions, use higher intent form types and check lead quality with your team, so Meta learns which leads actually become customers.
Content posted by paid influencers and creators in the UAE falls under the advertiser permit rules. We work with permit holding creators and explain what applies to your campaign. See our guide to UAE advertiser permits for brands.
Yes. You keep ownership, we get partner access through Meta Business Manager, and we start with an audit of what is working and what is wasting budget.